So naturally I thought I'd talk a bit about author web sites. There has been much said on the subject of having a web site--by me in these posts, and also Roni Loren covers this topic really well. Last year I did a post about why I think unpublished writers should have web sites. Now seems like a good time to repeat those reasons:
- A website shows you're serious and professional about what you're doing. Going to the trouble and expense of a web site means you're putting stock in the long term. Designing, publishing, and maintaining web sites is not easy and requires work and/or funds to put into it.
- A website offers a window into who you are and what you write.Your blog can do this, too, but with the day to day ramblings, it's sometimes hard to keep that introductory information topmost. Your web site serves as your virtual business card.
- A website can be static until you score that book deal. Then, you'll need it. And you might not have time to launch a whole branding effort, so having one in place sets you up for when your site needs to kick into gear and work for you.
Looking long term, I've become convinced that it's better to have a web site that hosts your blog in addition to your web content. Roni Loren and I have had this discussion many times--it's best to host your blog on your own server space, but what if you started out with a Blogger or free Wordpress blog? How do you migrate all that stuff (not to mention readers) to your website? How do you integrate a blog on it?
On Wednesday, I'll be answering these questions and telling you why after many years with Blogger, I have become convinced that it's time to migrate my blog over to my website. It isn't an easy decision, and Blogger has been good to me. But even so, it's time. Come back Wednesay and I'll tell you why.
In the meantime, questions or thoughts on unpublished writer websites? Wordpress? The awesomeness that is Atmosphere Websites?